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Commentators have tended towards simple explanations of innovation – even while they acknowledge that the secret juice, the new idea, arises in mysterious ways. So they say innovation arises from inventions, is user-driven, or is created through design thinking. That unilinear approach won’t do. I’ve been working on innovation as a system. The system approach […]
January 11, 2011 by Haydn Shaughnessy
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